Black Friday arrives next week.  Are you prepared?

Retailers realize that the annual consumer shopping bonanza the day after Thanksgiving can be critically important.  The retailers’ vendors share their concerns.

Yet the traditional ways of reaching consumers- especially in this difficult economic climate- may no longer be effective.  Marketing techniques that worked just a year ago might be counterproductive today.

A new dynamic of social networking and dynamic interactive media have displaced many of the old rules.

Are you prepared to participate? Locker Partner can help.