Music Category

Or so one could infer from Last.fm’s amazing stream charts that show, month-by-month, which artists got the most listens in New York and London vs. the world (click the links to download full-size PDFs).

Working with the Newspaper Club, a group that helps people print their own newspapers (how cool is that!?), the folks at the [...]

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The Flaming Lips, X-mas Band for the Ages

In: Music

This year, the band who brought you Christmas on Mars in 2007 found some ingenious ways of stuffing fans’ stockings outside the usual, gift-wrapped box.
With CD sales continuing to plummet and die death upon fiery death, bands must find ways of producing and selling content outside of the traditional one-album-every-few-years concept.
And few bands do [...]

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Rage Against The X Factor

In: Music, Social Media

It was hilarious, inspiring and profane all at once.
This past weekend in England, the mainstream music machine got its arse handed to it by a social media campaign that began as a joke.
About a month ago, 35-year-old regular bloke Jon Morter of Essex, got a wild notion to try and usurp Simon Cowell’s domination [...]

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Written by founding Gang of Four bassist and digital music marketing guru Dave Allen the magnificent essay “Dear Musicians — Please Be Brilliant or Get Out of the Way” has been making the rounds online since it first appeared on Pampelmoose and Fight earlier this month.
Its dominance in the music-blog landscape is easy to understand. [...]

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That’s how Britain’s Times Online Labs blog describes the chart below, posted in an entry titled “Do artists fare better in a world with illegal file-sharing?” And if you’re a recording artist looking for a record deal, then, yeah, the big label fat cats probably don’t want you to see this.

The chart shows revenue from [...]

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Even if you’re not a fan of this Chicago group’s Nintendocore — super-sugary powerpunk that uses 8-bit video game sound effects as ornamentation — you’ve gotta admire the marketing savvy of I Fight Dragons (whose music actually is pretty catchy).
Not even a year into its career as a band and still without label support, I [...]

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The Future of Concertgoing

In: Music

Call it concertstaying.
As noted on this blog, last month U2 performed before 100,000 people at the Rose Bowl and another 10 million online in what was YouTube’s first full live concert broadcast. The question is: Will there be more — not just from U2/YouTube but from other artist/video platform combinations?
Wired thinks so. Epicenter recently posted [...]

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U2, YouTube and You

In: Music

Billed as “the world’s greatest band on the world’s largest stage,” Sunday’s U2 Rose Bowl concert was broadcast live via the band’s official YouTube page, where the nearly two-and-a-half hour concert can still be watched. The original stream was available in 16 countries, and tech support for that kind of load would’ve been nearly impossible [...]

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MySpace is still where the music happens. For now.

In: Music

Though Facebook has enjoyed dominance over MySpace in terms of traffic and number of users for over a year now, there’s one area in which MySpace still reigns supreme: music.
On Facebook, thanks to applications such as iLike and Last.fm, it’s possible to add songs to your profile, or, if you’re a musician, to your [...]

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About Locker Partner

Locker Partner is a group of Disruptive Social Media, Music Marketing & Music Management Professionals. We help brands and bands establish truly organic and meaningful relationships with their consumer communities.


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