Mashable has the exclusive on the new Twitter “Business Center,” a special account setup designed specifically for businesses.
It’s analogous to the difference between a Facebook personal profile (for people) and a Page (for businesses, organizations, musicians, etc).
It looks like the Twitter business “toolkit” will come with a few optimizations for businesses that individuals don’t get, [...]
Social doesn’t sleep.
The bigger your company, the more likely conversation about it is happening around the clock.
When that conversation’s positive, you’re king of the world. But when word spreads about a mistake you made, you better respond quickly and tactfully, no matter how big you are.
In “The Right Way to Make Your Social-Media Mea Culpa,” [...]
Hey, Waldo, pretty soon your Facebook friends will know more than what’s on your mind and what you Like.
They’ll also know exactly where you are.
This month, Facebook is expected to roll out location-based functionality that will allow users to append their location to their status updates.
It’s pretty easy to picture: hit your local [...]
Data’s great. But it’s stories that move.
Quick-byte messages, news tickers, trending topics and no-frills blasts of opinion comprise so much of what we consume and produce as web 2.0 users. But what about storytelling? I’m talking about slowing down and taking the time to gather diverse material, process it, and interpret it in a meaningful, [...]
Here at Locker Partner, we encourage businesses to use social media to promote transparency and build relationships and cultivate open dialogue with customers.
But when it comes to individuals’ personal use of social media, it’s always a matter of safety first.
Platforms such as Twitter and Facebook and self-publishing tools such as blogging and photo-uploading are of [...]
It’s hard to think of a more transformative time in a person’s life than college. Away from your parents, sequestered around a campus loaded with young adults just like you, all of you feeling out real freedom for the first time, like tadpoles that have just sprung legs and an appetite for Jell-O shots.
College is [...]
Word is spreading online that MLB.com has decided to regulate its beat reporters’ Twitter usage to the tune of not allowing them to talk about anything other than baseball.
No movies, no food, no politics, no “damn I stubbed my toe,” no Justin Bieber — just the Great American Pastime they’re paid to cover at their [...]
Earlier this year, the Pew Internet & American Life Research Project released a study showing that teens aged 12 to 17 and young adults aged 18 to 29 (the latter often classified as Millenials) are the biggest Internet-using demographics. Of those two groups, the younger one favors social networking over just about anything else, including [...]
Share on FacebookYesterday afternoon, #smckc folks gathered at The Roasterie Cafe in Brookside to benefit Water.org and try to earn the elusive Swarm badge on Foursquare, a location-based mobile app that’s becoming all the rage in local social media and tech circles.
Were they successful at getting the 50 Foursquare check-ins needed for the badge? I have [...]
You may have noticed Facebook has made some changes in the past few days. Do you like?
For one thing, the “Become a Fan” button for pages of businesses, bands, organizations, etc, has now become “Like.” You’re no longer a fan of, say, Slash. You like him. (And who doesn’t?)
This is because if Facebook has its [...]
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